11 April 2010

Project Green G-Shock


G-SHOCK recently hit the streets with a group of NYC designers to learn how the great outdoors inspires their collection and how G-SHOCK's durability and style perfectly compliment them.  The Products of the Environment, Go Green Project brings us three beautifully designed releases. Check out the interview with owner/founder of Loomsdate, commending the efforts.
Organic apparel line Loomstate helps create eco-awareness with every green garment they sell. Hahn commends G-Shock on the go! Project series for taking a responsible step towards creating a sustainable, functional, and great looking product
Check the interview here


The awarness and conciousness of the issues we face today, grows stronger with projects like this and its beautiful to see it all happening in fashion and popular culture.  Another company doing wonders in this area are my good bros over at Preparing The Trail, whom also deserve mad respect for their efforts.

Check out the rest of the watches after the jump



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