08 July 2010

FORT HEART/ FOR THE ART



I love things that know their own name. Like Melbourne art-fashion label, Fort Heart, which is for the art (get it?) and fighting the good fight for a cause as noble as it is well named. In fact, the name is the cause, heavy. Fort Heart bridges the gap between unknown artists and commercial fashion while producing wearable and unique pieces.


Photographer, designer, artist, curator, patron, founder and all round G.C James Jourdan Heenan combines the right kind of art with the manufacturing elbow grease to create accessible art-fashion sans ego.


James’ own slide necklace collection blends photography into jewellery and captures the spirit and philosophy behind promoting the requisite blend of art-fashion that defines the label. Oh, and they’re really fucking cool. Fort Heart products are available online at www.Fortheart.com.au

2 comments:

Anonymous said...

so rad, are they stocked in any stores?

Our Kid said...

Stussy in the QV complex melbourne city.

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